Think Different

“Think Different” is one of my favorite quote. Maybe some of you have heard this phrase and try to implement while approaching problem. But what I want to elaborate today is not the emotion this phrase evokes. Instead, I’ll focus on when to execute the thinking you have come up with.

Think different is a way of thinking to approach problem differently rather in general ways. It is not difficult to think and come up with different approaches. What makes it difficult is to examine if the thinking we have found is executable or not.

If you’re one of the Apple fans, you might know that the name iMac was declined by Steve Jobs. Why? The team had found the name unique and interesting, but Steve Jobs rejected it immediately. They think different but why Steve Jobs reject it?

Everyone can think different, but not everyone can separate a good idea from the piles of ideas. Either you try all the idea and hopefully by the time you’re finished, nobody pick up your idea. Or you set a boundary to what you call a good idea.

Base on my previous experience with software, product, and web application online. A good idea is simple, practical, goal-oriented and different.

Simple

What makes people love Twitter? Their simple user system. People are lazy to learn something new. They prefer to stick with the thing they are familiar with. That’s why you can see many people ask you to “Keep it simple, please?”

Practical

People would like to see an immediate result using a tool. People don’t like to wait. People want it magically happen in instant.

Goal Oriented

After you have discovered an idea, ask yourself what is the purpose of this idea. And again, is it practical and simple?

Different

It must be different if it wants to stand out from the crowd.

By the way, it seemed that Steve printed the iMac on one of the sample box and agreed with the idea.

How to Create a Mood Board

I thought I had understood the web design process. But the truth seems to be the opposite. The previous project where I created the design with villa/hotel theme turns out below my expectation. And I could improve all these with just a little more research and effort using mood board.

What is mood board?

Mood board is a collection of images, textures, colors or anything you can put together to convey the similar mood you want to present. Let’s say that you want to bring a “sexy” atmosphere in your design, you can search Flickr for the photo of a sexy woman or rose and sort them in Photoshop.

So I try to create my first mood board. I’m pretty excited because this is the discovering process which means you’re not constrained on what you must do. Using Sunsetvilla as the theme of my design, I’ll need to determine the adjectives that represent the theme.

Using “Orange, Black, Elegant, Comfort” as the words, I search and put them up together. I use the keywords above as the guide and explore after more images are found. Just trust your feeling this time and save any image you believe can bring the atmosphere mentioned.

mood board

A little effort worths it

All I can say with these little effort, your design can turn out better. Research phase can’t be ignored if you design a website. I think it applies to the graphic design either. If you’re one of the practitioner who turn on the Photoshop immediately without research. Hecks, you’ll regret it. :)

Written by Sayz when my brother was snoring whole night.